E-Commerce: $87 Every Single Day

Canal boat on river

This simple process is capable of generating $87 every single day and it only takes 22 minutes to set-up. It is 5-step ‘point-and-click’ simple and taps into a little known free traffic source which typically deducts 10% of the sale price in payment for the traffic AFTER each sale is made. If that seems fair … Read more

Headline: Please Piss On Our Advert!

Headline: Please piss on our advert!!!! Advertising can be pretty boring but Ikea’s headline is inviting its customers to to wee on their advert.  If their woman customer is expecting a baby, it will reveal a discount for one of their cots.  Their headline is: PEEING ON THIS ADVERT MAY CHANGE YOUR LIFE! Apparently there … Read more

Internet Marketing: What Tools Do I Need to Get To $5k Per Month

Internet Marketing Tools

If you are starting out in internet marketing, you may be asking ‘what tools do I need to get to $5k per month’. The problem with this question is that just about every marketer will give you a different reply to this question, particularly if they are trying to make money out of you by … Read more

The Problem With The Make Money Online Niche

In this extract from a comment on Perry Marshall’s blog, he sets out the problem with the make money online niche: The problem is you’re selling “how to make money on the Internet” information, and that’s how you’re attempting to succeed online. There is a whole host of problems with that: 1) If you do … Read more

Email – The Entire Marketing Strategy

marketing strategy

I received an email from Tony Shepherd (one of my favourite marketers to follow) – it was entitled ‘The Entire Marketing Strategy’.  What a great subject line – it is difficult not to open an email with that subject line.  This is what he said: Did you know that the term ‘Hooker’ for a lady … Read more

The Truth About Traffic

traffic

I was listening to to a live video presentation by Sean Mize yesterday and the truth about traffic i.e. getting clicks to your content and landing pages, was revealed during the 2 hour plus talk. Sean Mize seems to have had two principle traffic sources: Ezine Articles, where is was the leading article submitter, having submitted … Read more

How To Finish What You Started

How to finish what you started is the subject of the email that I received from Sean Mize today. I think the essential skill that Sean outlines here is having clarity about what it is we want to achieve and then holding onto the ‘picture’ of what that is for long enough in order to … Read more

Research Content With Google

Google Power User

This article will help you to research content with Google. We are in the information marketing niche and finding top-quality content to offer to subscribers is vital. Use these tips to find what you need. Top Tip: If you are looking for random content ideas then Stumbleupon is also an excellent tool.   How To … Read more

Building Your Business in 2017

Building Your Business

Thinking about building your business in 2017? It’s different for different folks, depending on what you already have in place. If you do not have a clear picture of who you are going to help and how you are going to help them, the most important thing you can do to build your business in … Read more

Short Term v Long Term Marketing Relationships

In this article, I want to discuss the differences between short term versus long term marketing relationships. I think you know what I mean… How quickly do you go for your customers wallet after they have subscribed to your list? Should you have a packed sales funnel after the initial optin or should you seek … Read more

Business Quotes To Help Us Through The Day

business quotes

Here are some business quotes to help us through the day: Every moment of every day, transformation happens. By its very nature, life changes, and you can direct many of those changes. Worrying, complaining, feeling sad or sorry for yourself won’t do you any good. Choose instead to be realistic, putting thought, energy and action … Read more

Choose Your Goals Carefully

In this article I want to discuss the topic of choosing goals. I was watching a TV programme last night called ‘How The Other Half Lives’. The programme specifically covered the lives of billionaires living in New York (which apparently has more billionaires than any other city in the world.) After watching for a while … Read more

Work For Yourself First

Work for Yourself

Work for yourself first is a mindset that feels totally wrong. Usually the advice is to concentrate on giving your customers the best product or service and success will surely follow. However, in my consulting business I learnt a valuable lesson that may help you. I found my consulting income fluctuating wildly simply because I … Read more

5 Vital Parts

There are 5 vital parts to your information marketing business, regardless of the income level to which you aspire, and the skill you teach your clients, members, buyers, and subscribers. 1) The thing that you teach that changes lives, that solves problems, or relieves challenges. 2) Traffic – A way to get people who have the … Read more

What Does Monetisation Look Like in YOUR Business?

Monetization

What does monetization look like in YOUR business? This is the topic in Sean Mize’s latest email to me and he went on to say: Sometimes I feel like when I see folks working on their business . . . they don’t know WHY they are doing what they are doing.   They don’t have … Read more

Mans Search For Meaning

Mans Search For Meaning

I have been reading ‘Mans Search For Meaning’ by Victor Frankl.  Victor Frankl was a survivor of Auschwitz and also a psychologist. Here is my favourite passage from the book – I will cover how this is relevant to internet marketing and running your own business afterwards: The experiences of camp life show that man … Read more

No Products = Nothing to Sell = No Revenue

No Products = Nothing to Sell = No Revenue – I received a email from Sean Mize with this headline. Frankly, that subject line says a lot . . .not all, but a lot! So often I see folks who are struggling to get their business going online and make money and I see them doing … Read more

Act Like Who You Are – Sean Mize

Act Like Who You Are

(This is an email that I received from Sean Mize entitled ‘Act Like Who You Are’ – I am copying it to my blog because this is a great strategy.) There’s a fallacy floating around in the im space that says you have to be a “marketer” and learn to “market” and “sell” and “write copy” … Read more

How To Create An Irresistible Offer

Create An Irresistible Offer

In order to create an irresistible offer you first have to understand the true value of what you are offering. It’s NOT the e-book, audio video or even coaching or any of the products or services that you have to offer! The core value is how what you offer will change the life of your customer i.e. … Read more