Story Telling With Email Marketing

Story-telling Email Marketing

I’ve been studying about how to do story telling with email marketing – specifically reading Auto Responder Madness by Andre Chaperon. At well over 300 pages, it is an ebook that I have had on my computer for quite a while and failed to read properly because of its length – indeed, I refer to […]

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Build Your Database

Why is is important to build your database? This is an important question because unless you have a good reason to build a database, then nothing will happen.  After all, database management is a really mundane and boring task so we need to be highly motivated to do it. Like many small and mundane tasks, […]

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