Categories : Email Marketing Internet Marketing & Sales List Building Online Business Strategy, Planning and Structure

 

Monetization

What does monetization look like in YOUR business?

This is the topic in Sean Mize’s latest email to me and he went on to say:

Sometimes I feel like when I see folks working on their business . . . they don’t know WHY they are doing what they are doing.

 

They don’t have a purpose . . .a big why . . a why what they are doing is changing lives.

 

Or they have that, but they are just doing parts in their business . . .but nothing fits together.

 

They are writing articles . . . but they aren’t pointing them to the right places.

 

They create one product, and somehow think it will do the work of 100.

 

They send out sales emails when they see something converting well . . but rarely send out training emails to improve lives.

 

Ok, I’ll tell you my business model for years:

 

Irresistible offer in the form of a squeeze page that gives them something valuable –> daily email (like this) to teach and to train –> create products or trainings that change lives and sell those trainings –> create more training and sell it –> create more training and sell it

 

Of course, one effective part of my business is creating training I put on Warrior Plus, people promote it and tell others . . .and those buyers join my list. So those are buyer subscribers. And I have a mix of both on my list.

 

And the KEY to having people buy from you again and again is that they learn from you when they buy once – then they WANT to learn again and again.

 

So . . what about you? What does monetization look like in YOUR business?

 

When you look at your model of monetization, does it make sense?

 

Is it working?

 

What needs to change to make it work better?

In case you missed it, notice how simple this business model is.

It consists of the following simple actions carried out consistently, day after day:

  1. A squeeze page and free offer to create a list
  2. A daily email to the list
  3. Creating a new product that improves other peoples lives
  4. A sales letter
  5. Driving traffic to the sales letter from:
    • the list by email
    • Warrior Special Offers i.e. taking advantage of the traffic already on the Warrior Forum
  6. Rinse & Repeat

So what does monetisation look like in YOUR business?

About

Mark Salmon is an internet marketing consultant. Mark creates digital information products about starting and building an online business. Prior to starting his online business, Mark was a corporate banker based in the UK, then ran a business consultancy for around 8 years before deciding that his future was internet marketing. You can connect with Mark at: Mark's Google Plus Page Mark's Facebook Fan Page Mark's YouTube Channel Mark's Blog

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