copywriting

Is Poor Copywriting Killing Your Conversions?

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If you are failing to make sales online, have you considered whether or not poor copywriting is killing your conversions?  It doesn’t matter how good your product is – if you cannot get it into the hands of customers then it will not have the opportunity to be a success. The definition of copywriting in … Read more

Shakespearean Copywriting

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I’ve been indulging in a bit of Shakespearean Copywriting this week.  I completed my eBook entitled ‘What You Can Measure You Can Manage’ and this in now on my site http://measurenmanage.com. I will be completing this product with an Excel spreadsheet as I develop my own management information system.  There is already a nice bonus … Read more