marketing strategy – Mark Salmon

Email – The Entire Marketing Strategy

30/06/201712/06/2017 by Mark Salmon

I received an email from Tony Shepherd (one of my favourite marketers to follow) – it was entitled ‘The Entire Marketing Strategy’. What a great subject line – it is difficult not to open an email with that subject line. This is what he said: Did you know that the term ‘Hooker’ for a lady … Read more

Effective Affiliate Marketing Strategies

21/01/201529/12/2014 by Mark Salmon

This article is about effective affiliate marketing strategies – it is being written because I inadvertently stumbled onto an affiliate marketing strategy that I think may be unethical and it gave me pause for thought about the whole game of affiliate marketing. Affiliate marketing is where you recommend someone else’s product using your affiliate link to … Read more