How Training Can Prevent You From Taking Action

Training can prevent us from taking action.  This is one of my weaknesses – I love learning new things!

But it’s all completely useless unless you take action and pass on the value to others.  Money does not flow until you do that.

It’s great to feed your intellect and be comfortable in the fact that you have skills but the real learning comes when you take action.  You then find out how the theory translates into reality and you start improving your performance based on actual results.

Over the past week, I have indulged in too much training which prevented me from taking ACTION!

Webcamp with Armand Morin

I spent 2 days last weekend listening to Armand Morin at his Webcamp in Las Vegas – the topic was ‘residual income’.

I was completely gobsmacked when he revealed that, as an affiliate of Powerpay, he is receiving between $40,000 and $80,000 every month in affiliate commission for doing NOTHING.  He has plans to boost that to $200,000 per month. He actually opened up his affiliate account and he has been receiving huge sums of money each and every month for many years.

That’s where I want to be!

He revealed a number of cool ways for making residual income, including newsletters, Facebook Groups, Google Plus Groups, Membership sites and recurring income affiliate programmes.  I am eagerly awaiting the recordings of the event to to recap some of the material.

I paid $27 to attend the live broadcast and, whilst he pitched a lot of his products, there was incredible value given from time-to-time throughout the weekend.  I admired the way that he actually demonstrated what he was teaching via a laptop on the stage – very authentic.

He is holding monthly or bi-monthly Webcamps and I will certainly be attending more.

KISS Event at Gatwick Airport on Product Creation

Next weekend I am going to the KISS Event at Gatwick Airport near London on 19th/20th October 2013.  The theme is about product creation – I don’t feel that I need a lot more tuition in this area but I think the networking opportunity will be valuable.  There are 6 speakers and I know 3 of them.   I want to get myself known in the right circles for affiliate recruitment purposes!

The cost of this event is £127 (about $200) plus accommodation – I felt rather better about this when my sister sent me an email from Malaysia (stopping off on the way back from a speaking event in the US) saying she needed to raise £15,000 to get more training on how to improve her already good speaking skills.  Apparently she was chosen to progress by the event organiser – lucky her!!!

The ‘Solo Ads Assassin’ Project Progresses

I have been helping Daniel Madeira to set up his membership site throughout the week – he is starting to create the content and we have sorted out the graphics , so that project is progressing nicely.

Coincidentally I bought my first WSO for a while called ‘31,525 in 59 days’ – this is about how a warrior built a list of 31,525 in 59 days – on the sales page he recorded it as it was happening on a video.  I had to find out how he was doing it – it turns out that he was throwing solo ad traffic at the squeeze page!  Matt Bacek was behind the product and he revealed that in his business (which was not the business in which this list was built) he spends $250,000 per month on solo ads!

Business Storyboards Progresses

I have also created more content for my strategy membership site called ‘Business Storyboards’ – I created 10 or 11 videos in a spurt of creativity last Monday morning and then ran out of  energy!  I have also managed to reorganise my thinking about this product on a mind map and I am reorganising the membership site as a result.

Photoshop Actions

I also discovered an incredible free resource of Photoshop Actions for marketers – I am now able to create all sorts of highly professional marketing graphics as a result.

Today I re-wrote a PLR eBook on Focus as a front-end free product leading into The Sky Inside membership product.  The book is actually fairly high quality for a PLR product and I have formatted it nicely so it is now a very valuable product indeed.  I am in the process of building a squeeze page here – http://mark-salmon.com/focus-offer/ .

Tony Robbins said this about ‘Focus’:

Most people have no idea of the giant capacity we can immediately command when we focus all of our resources on mastering a single area of our lives.

Here is the eBook cover I created with Photoshop Actions:

Focus-eCover.pngv2

As you can see, I am now very conscious of my branding and all my eCovers will reflect my brand from now on.  I will be producing more front-end offers in order to start building my list faster and in order to create sales funnels into my paid products.

I also badly need to start promoting myself on weekly or even daily webinars.  I see people with less talent making more money than me and I am getting annoyed with myself so I have to keep reminding myself that this is a marathon and not a sprint – I am building for the long-term, rather than the short-term, according to a strategic plan!!

YouTube Marketing

Finally, I bought a small product on YouTube marketing by a guy called Nick Breen – this too is an incredible traffic method.  He shows you how to create short videos and get them ranked quickly using PPC to give the videos an initial push.  Definitely a good traffic system.

So much to do and so little time to do it in!   I just need to make sure that all this training does not prevent me from taking action i.e. to implement what I am learning.  Ironic that my eBook above is about ‘focus’ – this is exactly what I need to do!

Collectively We Can Overcome Each Others Weaknesses!

One of the other students in Marc Milburn’s Coaching group, Daniel Madeira, wrote a blog post about the power of online relationships because he has had some help from the students to put together his product about how he created his solo ads business.  It made me realise again just how many skills there are within the group of students and that if we just helped each other to implement Marc’s teaching then collectively we can overcome each others weaknesses.

Amongst the students we have people like Andrew Brackpool who has a talent for copywriting, Sergio Felix who is technically proficient with WordPress and a lot more because he has coding skills, Daniel Madeira knows all about solo ads, Chris Ferrante has just put together an amazing squeeze page, Mani Amari blew us away with his sales funnel strategy, Robert Watkins runs an internet marketing Facebook group with 2,700 fans (bet there is some nice traffic there!) and that’s just a few of the students I know about.

Then, of course, we are under the tutelage of Marc Milburn himself who is busily churning out incredible insights into internet marketing.  I have to say that I am excited by how this coaching is shaping up – we have had two full trainings so far and the main coaching called Online Wealth Blueprint only starts TODAY!!!  I think that means that the best is yet to come which is slightly unbelievable to me.

Last week I launched The Way of The Warriors eBook within a membership site and I have made my first sales without really promoting the product.  I am holding back from promoting it because I want to get my sales funnel in place before I do that so here it is – you’ll have to click on the image to view it properly because it is too wide for the page:

Sales Funnel v2

This is not quite as daunting as it looks because I already have the OTO1 and OTO2 products created so I just need to create the upfront products.  I have written Website Traffic Tornado already – I think I might move that to the Exit Pop and create a product on sales funnels as the front-end product because that will lead in better to The Way of the Warriors.  My goal is to put this funnel into place this week.

Interestingly, it was Mani Amari’s funnel and than Daniel Madeira’s eBook that reminded me about the possibility of using an exit-pop to maximise conversions and this functionality is inbuilt into Optimize Press.  It also made me realise that the more products you create, the more options you have for including your own products into a sales funnel.

There is one addition to the funnel that I want to shape up and that is a high-end coaching programme.  I want to get that planned out very soon.  I am working with Mani Amari on my sales funnel and recruiting affiliates and we intend to keep each other accountable.

Last week I also spent a day just proof reading Daniel Madeira’s Solo Ad Assassin product.  I think it will sell really well because it is entirely authentic and it sets out a simple plan for creating a solo ads business.  I am hoping that Daniel will teach me all about solo ads because it looks like a good business model for earning some cash and, failing that, a great way to drive traffic.

I have also started watching Marc’s Email Cash Siphon and I think I will create a product on email marketing just to consolidate Marc’s teaching – I created a logo for the product (Mercury, the winged messenger) which is the featured image on this post – probably not the right way to start a product by creating the logo first, but ‘hey’, there’s always more than one way to skin a cat!

Finally, let me leave you with two quotes from Alex Jeffrey’s:

  • There is no ‘push button’ without a list
  •  It’s not what they sell, it’s how they sell to you

And my own thought for today ‘Collectively we can overcome each others weaknesses’ – an empowering thought for our coaching group.