Marketing Scams Revealed

In this article I want to talk a little bit about marketing scams. Having run an offline manufacturing business myself for 12 months, I know what it is like to have to find someone trustworthy to outsource marketing jobs to because there are plenty of untrustworthy agencies in the marketplace – these are the pirates … Read more

Daniel Pink & The Surprising Truth About What Motivates Us

The video below features Daniel Pink who is talking about the surprising truth about what motivates us. He talks about how the traditional ‘carrot and stick’ incentives don’t work for any task that requires even rudimentary cognitive or creative skills.  If the task is purely mechanical then the carrot and stick incentive scheme will work. He … Read more