Setting up sales funnels appears difficult if you are just starting out in internet marketing. Let me show you how to make this easy on yourself. Whilst I have created some funnels myself, I’ve not always been thrilled by the aesthetic result. I was therefore interested that someone on the Warrior Forum was offering their … Read more
Every entrepreneur has to ask the question ‘What Am I Selling?‘ This is not a superficial question because it is critical to the way in which I market my business. Charles Revlon said that whilst they manufactured cosmetics, they were really in the business of selling ‘Hope’ – selling ‘hope’ to women who wanted to … Read more
I’ve decided that my next product should be Email-ATM – it’s a product that’s all about email marketing. In the past, this has not been an great area of strength (or interest) for me: I’ve lacked a proper strategy I’ve lacked consistency I’ve really failed to focus on this area of my business This is … Read more
Chris Payne introduced the DEPOT Method at the KISS 2 Event held at Gatwick recently and I subsequently had a consultation with Chris which proved very enlightening. Firstly let me tell you what the DEPOT Method is. It relates directly to product creation. When you are planning the creation of a product you must ensure … Read more
I think I’m an information addict – are you? This week I filled out a questionnaire about my business – one of the questions was something like ‘what internet marketing products have you bought?’ My first reaction was that there are so many, where to I start with a question like that? Here’s a quick … Read more
You are probably already aware that emails in the cloud are a great way of reducing the long-term cost of your email marketing. The popular email auto-responders like Aweber and Get Response have conditioned us into believing that we need to pay more the bigger our list gets and the more emails that we send … Read more
This week I have been reviewing the thorny question – where to get traffic from? This is one of the most pressing questions that I have at the present moment. I have plenty of products and I now need to start promoting what I have created. A number of my sales letters require a bit … Read more
‘The Hero with a Thousand Faces’ is a book written by Joseph Campbell. The first time that I heard about this book was from Chris Payne at the KISS 2 seminar last weekend 19th/20th October 2013. Apparently, both the storyline of Star Wars and also The Lion King are built around the framework that was … Read more
I was alerted to the profit potential of self-publishing books when I met Christine Clayfield at the KISS 2 seminar on 19th October 2013. I already knew about Christine – I had bought her eBook ‘From Newbie to Millionaire’ off the Warrior Forum some time ago. This book is around 500 pages and is all … Read more
Do you remember Dire Straits and their song ‘Money For Nothing ‘ – this sums up information marketing because all the information that people are looking for is out there on the internet for free. So why do people buy info-products if they can get the information for free? It mainly has to do with … Read more
The Way of the Warriors is coming 15th January 2014 I have finally moved The Way of the Warriors (- this is my membership site that has a high-value eBook on a proven internet marketing strategy-) onto the launch pad – it is scheduled for launch on 15th January 2014. Why so long you may … Read more
Training can prevent us from taking action. This is one of my weaknesses – I love learning new things! But it’s all completely useless unless you take action and pass on the value to others. Money does not flow until you do that. It’s great to feed your intellect and be comfortable in the fact … Read more
Part of my traffic strategy is video marketing so I have recently been thinking about my branding with video intros. It is very easy to get a sophisticated video intro from either Fiverr.com or VideoHive.com but in the end I decided to create a simple video intro of my own. Personally I don’t like long … Read more
Does branding make you a better lover? I somehow doubt it but that’s what I have been thinking about during the last week – branding (my days as a lover have long since finished!) I have produced the following graphics on Photoshop to help brand my business – it only took a couple of hours: … Read more
I didn’t know what to title this post so I just came up with ‘A week in my life as an internet marketer’ because it covers a lot of different aspects of my activities. Before I get into the meat of the article, I just want to mention that I have rewritten my ‘About’ page … Read more
Recently I have been focusing on how to recruit affiliates as my primary source of traffic. Whilst I have been taught the theory by my coach, Marc Milburn, I have been strangely reluctant to follow his advice. This puzzled me and I therefore requested his help to discover the reason why. All internet marketers face … Read more
In the process of creating a viable management information system for my own online business, I have been thinking about the very essence of making money online. What are the critical success factors and how can I measure my progress towards achieving them? These are critically important questions because they will determine our daily activities … Read more
I’ve been indulging in a bit of Shakespearean Copywriting this week. I completed my eBook entitled ‘What You Can Measure You Can Manage’ and this in now on my site http://measurenmanage.com. I will be completing this product with an Excel spreadsheet as I develop my own management information system. There is already a nice bonus … Read more
‘Strong reasons make strong actions’ – this is a quotation from Shakespeare who died just under 400 years ago and lived not half a mile from where I am writing this post. I think this is certainly one of the key attributes of self-made entrepreneurs – they had strong reasons for taking action and becoming … Read more
One of the important business principles that I have learnt and re-learnt over my business career is that ‘Measurement Drives Action’. Let me explain… As a corporate bank manager one of my tasks was to enforce the receipt of management information from customers on a monthly basis. This ensured the following: that the customer was … Read more
When I left banking in 2001, I was reminded about the importance of relationships. I was surprised and touched by the number of customers who asked me not to leave banking and who told me how much they valued their relationship with me. (It was only a pity that they had not told me earlier … Read more
When I was a child, I used to read stories of events in history. One of the ones that gripped my imagination (and still does today!) is the story of the Battle of Hastings in 1066. This was the decisive battle between William’s invading Norman army and Harold the English King. William became ‘The Conqueror’ … Read more
My new product ‘Membership Millionaires Bootcamp‘ is shaping up well. It is almost finished bar some tidying up of the navigation. Here is the video on the sales page that sets out the offer: Additionally, I need to sort out the following: sales funnel construction – I still need a nice $7 front-end product but … Read more
Another week has gone by in internet marketing paradise as I crawl inexorably closer to my goal of earning a $120,000 per annum income online. John Thornhill posed the awkward question on Facebook ‘How many buy buttons do you have?’ (because this will correlate with your ability to earn an income online.) I am pleased … Read more
After a weeks ‘holiday’ looking after my grandchildren, I am finally moving forward with my sales funnel. After 3 weeks of frustration, Bryan Zimmerman (joint owner of JVZoo) finally replied personally to my support query! I had to change a number of things in my funnel when I understood how it all works. I decided … Read more
As you will be aware from my last two blog posts, I am waiting on JVZoo to reply to a support ticket – in my frustration, I decided to press on to create a new product called Membership Millionaires Bootcamp because I cannot afford to sit around waiting for their reply – now 10 days … Read more
I am locked within sales funnel frustration having not yet found anyone who can explain how to test a JVZoo funnel. I’ve therefore sent a stiff support ticket to JVZoo telling them that their training is not good and asking for help. If I cannot resolve this soon, then I will set my sales funnel … Read more
I’ve been having some sales funnel ‘fun’ this week – I speak sarcastically of course! I needed a free give-away on the front-end of my funnel so I created a 30 page eBook about sales funnels at the start of this week. This is now on a squeeze page at http://mark-salmon.com/free. I went through a … Read more
One of the other students in Marc Milburn’s Coaching group, Daniel Madeira, wrote a blog post about the power of online relationships because he has had some help from the students to put together his product about how he created his solo ads business. It made me realise again just how many skills there are … Read more