In this article I want to discuss the importance of celebrating success, however small that success may be. My son, James, just telephoned me – he was happy, I could hear it in his voice. He’s recently started playing cricket again with a small village cricket team in Thurgaton in Nottinghamshire. It really is ‘village … Read more
Have you ever considered list building with Kindle? I’ve just read about this strategy and it sounds very interesting to me because the KDP Select program gives you the ability to enroll your books in a Free Book Promotion i.e. Amazon will get the traffic for you. If you include links to your squeeze page inside … Read more
I have created some demo sites for my website design business. You can take a peek by clicking the image below. This will take you to a page where there are links to each site – there are 5 or 6 sites in total.
I’ve been studying about how to do story telling with email marketing – specifically reading Auto Responder Madness by Andre Chaperon. At well over 300 pages, it is an ebook that I have had on my computer for quite a while and failed to read properly because of its length – indeed, I refer to … Read more
This article is about fixing website issues using Google Webmaster Tools. All websites that you want to be indexed in Google need to be set up on Google Webmaster Tools. You will need to verify that you own the site by going through their site verification process and it is also a good idea to … Read more
Here are some easy ways to create valuable content. This is by no means an exhaustive list of ideas – for example, you can take content already on your hard disk and just remodel it. However, I have copied this infographic from Copy Blogger as a useful reminder to me that there are many easy … Read more
One of the biggest mistakes I have made with my business is my failure to operate in a focused profitable niche and adopt the ‘inch-wide, mile-deep’ niche strategy. I’m supposed to be operating in the make money online niche which has a number of sub-niches but I’ve signally failed to restrict my activities to a … Read more
In this article I want to discuss the critical importance of systems in business because everything we do in our business needs to be systemised for several very good reasons: we need to provide a consistent customer service experience – without systems their experience and contact with our business would be chaotic and unreliable. we … Read more
I watched the Baroness Martha Lane Fox Richard Dimbleby Lecture last night and was struck by the coolness and cleverness of Martha Lane Fox of LastMinute.com fame. I can’t help thinking that in the musty, fuddy-duddy atmosphere of the House of Lords she must shine as a beacon of energy and light in an otherwise … Read more
It’s important to have a system or routine when building your list. That’s why I’m sharing mine – it may just help you. Step #1 – I start my day by checking my stats for the previous day. I can get immediate feedback on number of clicks, optins and sales through my link tracker. … Read more
In this post I am going to cover what I see as the bare essentials required for internet marketing success. The problem with internet marketing is the number of distractions that wil blow you off course. Once you get onto a few marketers lists you will often find that you are smothered in a blizzard of offers. … Read more
In this article I want to cover why you MUST have analytics data for everything you do in your business. You may already be aware of this at some level but it may seem too time-consuming or complicated to set up. I want to address both these issues in this article because this mindset has … Read more
What is List Spark? List Spark is an all-in-one viral email list building system. It combines absolutely everything you need in order to start making money online. It doesn’t matter if you’ve never made a dime online, you don’t have any money to invest, you have no previous experience in the field and that you … Read more
In this video I briefly cover the burning issue ‘How To Get Your Offline Business Noticed Online.’ In the video I cover: how potential customers find your business online an example of an actual client the importance of keywords and keyword research on page optimisation off-page optimisation paid advertising the importance of having a clear … Read more
I joined List Spark today – this is a 100% free viral list building system with an optional PRO membership on the back-end. This is my initial List Spark review. I was introduced to List Spark by Ed Newman, one of my online colleagues, who I know is very good at list building. He tells … Read more
This article covers the 7 core pieces of every high-converting sales funnel. This is a brief summary of a webinar that I listened to following the purchase of Funnel Trax which is an app for recording and tracking your sales funnel stats that has just been launched by Mark Thompson. I thought long and hard … Read more
Today I’ve created some Powerpoint to Video promotions for my web design site at Salmon Web Design. Whilst you can view them on that site, I thought that I would also add them to this site as it represents yet another method of creating animated style videos for video marketing purposes. Here are a few … Read more
In this article I will discuss how to build your list of subscribers quickly and why this must be your absolute #1 priority as a business. The business of internet marketing is about putting people onto lists, sending them emails and them clicking on the links in our emails, purchasing products and services that we … Read more
I’ve just completed a classified ads website for a client. The site is called Homestay Pals and is specifically to enable anyone with a spare room in their house to advertise for paying guests – a small home business opportunity which is quite common around the world. The difficulty in creating this site was creating … Read more
Peter Lik has received $6.5m for one photograph. Here is a link to his website. Here is a link to the article, which also reveals that he sold 2 further photographs to the same collector for $1.1m and the other for $2.4m. That’s $10m in total! Having looked at Peter Lik’s work on his website, … Read more
There is a compelling case for retargeting ads and this article will explain exactly why every business with a website needs to implement retargeting in my opinion. When I started out as a business consultant, I learned that there were just 4 ways to grow a business: increase the number of customers of the type … Read more
I have just created a promo sketch video for Astles of Nottingham. I decided to create this video as an added-extra just to keep my hand in with creating these types of videos. Like anything else. you get better with practice!
In internet marketing you often find yourself thinking about the next thing to do. This is a transcript of an email that I received from one of the most productive internet marketers I know – Sean Mize. This is how it starts… I’m gonna share a concept I use in my business to get me … Read more
This article about the law of averages was inspired by a recording by Jim Rohn that randomly cropped up this morning when I was listening to my ipod whilst walking the dog. If you do something often enough a ratio will appear. It’s amazing. Once a ratio starts, it tends to continue. This information is … Read more
The problem with trying to make a living online is that it can become all about making money rather than genuinely changing lives. After all, we all have bills to pay and there is a pressure to make money! So how can we change lives without losing our integrity through the imperative to make money? … Read more
I have just put the finishing touches to Mark Salmon Photo Artist. This is a website that showcases my expertise with Photoshop and my passion for creating works of art from quite ordinary photographs. This website is fully responsive so it looks equally as good on a smart phone as it does on a desktop computer! … Read more
Web Design Stratford-upon-Avon. I have just created Salmon Web Design specifically to sell my web design services in Stratford-upon-Avon. However, my services are not limited by geographical area as I can design websites for any English speaking customer. I have created a website that showcases some of my web design talent at http://marksalmon.biz. The … Read more
In this article I want to discuss web designer occupational hazards. This is prompted by the fact that I have just completed a difficult project that measurably increased my blood pressure by 30 points. Right at the planning stage of the website we established the colour scheme that we proposed to use. Having completed the … Read more
