Categories : Video Marketing


Mark salmon Logo revealI have created a logo reveal with Adobe After Effects.  You can see the results of my first project below.

I have never used Adobe After Effects prior to creating this logo reveal so I am pretty pleased with the results (particularly because the training video was created by someone with a foreign accent who spoke quietly!)


I don’t think this is an area of expertise I really want to develop because it is cheap and easy to outsource this kind of stuff by buying a template from say Videohive and then getting someone on to do the editing on Adobe After Effects for you.

I’m increasingly of the opinion that I should not be spending too much time learning these skills for myself but outsourcing the work to experts while I concentrate on product creation and marketing.

However, to know that I can do this for myself, if I need to, is useful and opens up more opportunities for creating stunning video products.

I recently bought a bundle of products off Envato that included this logo reveal template and I decided to give this a go.  It is more complicated than I anticipated – the software takes a little getting used to but, like anything else, if you give enough time and effort to it should be easy to learn – particularly if you start with editable templates like me!

Tell me what you think of my first logo reveal using Adobe After Effects – I am sure this is basic stuff for some people but for non-technical bods like me, this is as ‘state of the art’ as it gets!


Mark Salmon is an internet marketing consultant. Mark creates digital information products about starting and building an online business. Prior to starting his online business, Mark was a corporate banker based in the UK, then ran a business consultancy for around 8 years before deciding that his future was internet marketing. You can connect with Mark at: Mark's Google Plus Page Mark's Facebook Fan Page Mark's YouTube Channel Mark's Blog

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